The Butterfly Code Coaching Experiences
Small Insights - Big Transformations!
The FlutterBytz Coaching Systems are designed to guide individuals through personal and professional transformation, using small but powerful insights to inspire action. The system follows the natural journey of a butterfly—growth, transformation, and flight—helping participants break through limitations and embrace their full potential.
The Butterfly Code Framework© - Trust the Process
🦋 What Is The Butterfly Code Framework?
The Butterfly Code Framework is the core of everything I do in The Butterfly Code Coaching Experience. Inspired by the metamorphosis of a butterfly, this 5-stage system guides you through the inner work of personal transformation—from self-discovery to powerful, purpose-filled action.
Each phase of the framework—Prepare, Evolve, Transformation, Emerge, and Transcend & Soar—is designed to help you break free from fear, rewrite limiting beliefs, and build the strength and clarity to rise.
🦋 Trust the Process
Whether you're working with me 1:1, joining a cohort, downloading a journal, or stepping into one of my signature coaching experiences, every tool, prompt, and breakthrough is anchored in this transformational process.
Lasting change doesn’t happen by chance. It happens when you trust the process—and follow the code.
Coaching Offerings
Annual Flight Planning Experience
Coaching On Demand - Available Now!
Annual Flight Planning Experience
Design Your Year with Intention, Alignment, and Momentum
The Butterfly Code: Annual Flight Planning Experience is offered once-a-year as a 3-hour guided experience designed to help you step out of reaction mode and intentionally design the year ahead.
This is not traditional goal setting.
This experience is about clarity, alignment, and momentum—helping you identify what truly matters, translate your vision into meaningful goals, and break those goals into achievable, sustainable actions.
Grounded in the Butterfly Code Framework, you’ll move through reflection, intention, and execution—emerging with a personalized Flight Plan that supports your growth without overwhelm or burnout.
The Butterfly Code Ascension™
Coaching On Demand - Available Now!
Annual Flight Planning Experience
The Butterfly Code Ascension™ is a 12-week leadership transformation designed for Black women in technology who are ready to rise from high-performing contributors into confident, influential leaders—without shrinking, code-switching, or losing themselves.
This experience helps participants strengthen their leadership identity, increase strategic visibility, and learn how to navigate power, perception, and influence in complex technical environments.
Through guided mentorship, reflection, and real-world application, Ascension equips women to lead with clarity, command trust in the room, and step into the next level of their careers with confidence and intention.
This is not about doing more.
It’s about being seen, trusted, and ready.
To preserve the integrity of the Ascension experience, enrollment is intentionally limited to 12 participants per cohort.
Founding Cohort Coming in April 2026
Coaching On Demand - Available Now!
Coaching On Demand - Available Now!
Coaching On Demand - Available Now!
The Butterfly Code Transformation Experience
- Get Access to On-Demand Coaching on your own time
- Online Web Version Available Now!
- iOS and Android App Coming Soon!
What are FlutterBytz?
Trust the Process and Find Joy in the Journey
A word created by D’Yanna Craighead and introduced in The Butterfly Code as a small piece of information to help you fly.
FlutterBytz are bite-sized nuggets of wisdom, insights, or encouragement designed to uplift, inspire, and empower individuals on their journey—whether in personal growth, career development, or life’s transitions. Like the gentle flutter of a butterfly’s wings, these small but powerful messages create ripples of transformation, helping people take flight toward their dreams and career goals.
Your Transformation Coach
About D'Yanna Craighead
D’Yanna Craighead is a published author and award winning senior technology leader with over 25 years of experience at various large corporations. In her powerful debut book, The Butterfly Code, D'Yanna takes readers on a transformative journey of personal evolution, resilience, and self-discovery and is the foundation