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The Butterfly Code Framework is a transformational system designed to help individuals and leaders evolve from potential to purpose and power. Through immersive experiences, speaking engagements, and products, transformation is guided at both personal and professional levels.

The Butterfly Code Transformation System™ is a proprietary framework designed to guide individuals and organizations from potential to purpose and power—through intentional growth, aligned execution, and sustainable transformation.
A Proprietary System by
D’Yanna Craighead Solutions, LLC
University Of Maryland Global Campus Unstoppable Stories Podcast
Only 3% of the U.S. Technology Workforce are Black Women. Hear how that turned into my purpose and passion on The Covert Code Podcast

Speaking Engagement Requests

The Butterfly Code Elevation Experience™ is a curated in-person experience for people who are ready to evolve with intention, reconnect with their identity, and elevate into their next level of purpose, power, and personal alignment.
Hosted in an intimate luxury setting at the Four Seasons Orlando on October 3rd, this experience blends transformation, reflection, connection, and strategic personal growth in a way that is both elegant and deeply intentional.

In her powerful, Amazon best-selling debut book, The Butterfly Code, D'Yanna Craighead takes readers on a transformative journey of personal evolution, resilience, and self-discovery. Drawing on her own remarkable life experiences, D’Yanna reveals a profound framework for navigating life's challenges and emerging as the best version of oneself called The Butterfly Code Framework.

The Butterfly Code:Flight Planning Experience is a 3-hour guided experience designed to help you step out of reaction mode and intentionally design the year ahead.
This is not traditional goal setting.
This experience is about clarity, alignment, and momentum—helping you identify what truly matters, translate your vision into meaningful goals, and break those goals into achievable, sustainable actions.
Grounded in the Butterfly Code Framework, you’ll move through reflection, intention, and execution—emerging with a personalized Flight Plan that supports your growth without overwhelm or burnout.

The Butterfly Code Flight Plan is the official companion workbook to The Butterfly Code: Learning to Spread Your Wings Through Personal Evolution and Transformation, designed to help you turn reflection into action and personal growth into sustainable progress.
This guided personal development workbook goes beyond traditional goal setting. Rooted in the Butterfly Code Framework, it helps you design your year with intention, alignment, and momentum, making it ideal for anyone seeking meaningful transformation without burnout.


D’Yanna Craighead is a published author and award winning senior technology manager with over 25 years of experience at various large corporations such as IBM, AT&T, Delta Airlines and Disney. With a background mixed with software engineering, technical product management, and technical program management she has spent most of her career delivering large, highly visible technology products around the world.
As a Black Woman in technology, D'Yanna has often been described as a unicorn in the software engineering industry. Her journey of purpose and passion has inspired her to tell her story of personal and professional transformation to achieve success through what she calls, The Butterfly Code Framework©. Her mentorship and storytelling has inspired many to follow their dreams using personal and professional examples of career success and providing personalized transformation consulting.
In her powerful debut book, The Butterfly Code, D'Yanna takes readers on a transformative journey of personal evolution, resilience, and self-discovery. Drawing on her own remarkable life experiences, she reveals a profound framework for navigating life's challenges and emerging as the best version of oneself using The Butterfly Code Framework.
Using her own personal brand in 2022, she created a platform to inspire and encourage mentees to embrace and achieve their goals in life despite circumstances. The experience is all about growth, personal evolution and transformation

Embrace your Imagination
As a native of Pittsburgh, I shared my story with Pittsburgh CitiParks to inspire others interested in technology.
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